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Interview: Li Jie, Li Ye
? interviewee: Zong Mingming
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Zong Mingming, Dean, professor and doctor of the school of design and art, Zhuhai College, Beijing University of science and technology, and member of the three higher education branches of the Zhuhai Municipal Committee of the NLD. The winner of "China design contribution award silver medal" of 2018 China Guanghua Longteng award, executive director of China Industrial Design Association, director of industrial design branch of China Engineering Society, pension service management consulting expert of China Social Welfare Association, vice chairman of Guangdong Hong Kong Macao Bay innovation design industry alliance, member of China good Design Expert Committee of China innovation design industry strategic alliance The executive director of "welfare culture and Industrial Service Research Institute" jointly established by the industrial culture development center of the Ministry of industry and information technology of the people's Republic of China and Zhuhai College of Beijing University of technology, and the expert judge of the international professional jury of "beyond Bauhaus - promoting the future" competition in 2019. He has been engaged in industrial design education in Colleges and universities for 35 years, mainly focusing on: design basis and thinking expression, German industrial design education, well-being culture and people's livelihood service.
In 2019, "good design Zhuhai center" is a Chinese partner in the international competition and academic activities of "beyond Bauhaus - shaping the future" which is the official commemorative activity of Bauhaus in Germany for 100 years. The competition has collected more than 1500 works from more than 50 countries around the world, and 20 of them have won awards. Professor Zong Mingming said: "in these award-winning projects, I see the infinite potential of the spirit of German industrial design thought represented by Bauhaus for one hundred years to spread, practice and reconstruct the paradigm of modern art and technology education system all over the world."
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Design: 2019 is the 100th anniversary of Bauhaus. As the starting point of modern design education exploration, Bauhaus created the basic curriculum of design education, which constitutes the basic paradigm. Why do you think Bauhaus has such epoch-making significance and value?
Zong Mingming: in the process of modern design development, Germany, as an important birthplace of modern industrial design, has developed into Germany with the German manufacturing alliance (Deutsche Werkbund), Bauhaus and HFG Ulm) is the representative of German industrial design thought, which endows industrial design with strong vitality. German industrial design, with a rational attitude of paying attention to the fate of human beings, orients, agglomerates and promotes the development of design, leads the climax of European industrial design with a sudden attitude, and leads the design to democracy, progress and benefit the most The road of harmonious development. The core significance of Bauhaus for modern design education lies in that the mode of "basic curriculum of design education" created by Bauhaus has become the basic paradigm followed by global design education. Later, Bauhaus's basic design course gained worldwide attention. The education system of Bauhaus and Ulm Design Institute has become a classic case of design education and design practice. Up to now, it is still the core component and ecological model of German design theory, education method and design philosophy. In my opinion, the epoch-making significance of Bauhaus lies in the "formation of Basic Courses" it has built and created, which is also the core and most important characteristic of Bauhaus spirit.
Design: Bauhaus has set up interdisciplinary teaching contents in the basic courses of design education, including architecture, design, crafts, painting, sculpture, etc. do you think this interdisciplinary education idea is suitable for the current curriculum system of undergraduate design education? How to adapt to the current social environment and rethink the significance and value of interdisciplinary curriculum design?
Zong Mingming: talent training is closely related to the curriculum education system. Its goal and means should be related to the research, application, professional needs of educational institutions, as well as the characteristics of homogeneity and difference. The reason for its emergence should be related to the era, history and culture. At present, the research on the construction of curriculum system for the design of talent training mainly focuses on three aspects: exploring a balanced practical and theoretical curriculum system, focusing on the relationship between interdisciplinary and integration, and establishing an international education model. In my opinion, from a more specific and intuitive point of view, the construction of the curriculum system should adhere to the Bauhaus "people-oriented" concept, focusing on serving the needs of "people". China's one belt, one road initiative, especially in the context of world economic integration, is more prominent in the multi attributes and multidisciplinary combination of modern design education content.
Bauhaus' idea has summarized and condensed the past history of German industrial design thought, and the essence of this thought is changing and reinterpreted with the requirements of the times 100 years later. In September 2019, I participated in the expert jury of "beyond Bauhaus and reshape the future" international design competition held by Deutschland land land der ldeen. The theme of the competition helps us to understand the spirit of Bauhaus in the 21st century, one of which is "reshaping the future".
Quoted from: Ulmer Modelle nach Ulm p65 - three dimensional geometric deformation, by Thomas Maldonado
Quoted from: Bauhaus p354
"Entfaltungen" p24 -- from the basic course of Professor Lehman of Stuttgart School of Art
Design: you have published a paper entitled research on Ulm's design education system. Please brief us on how Ulm's design education system continues the Bauhaus spirit?
Zong Mingming: the continuation of Bauhaus spirit in Ulm design education system can be summed up in two aspects. On the one hand, his inheritance of Bauhaus is based on "criticism and selection". On the other hand, ULM developed the spirit of Bauhaus and created the system design method.
The German manufacturing alliance established in the early 20th century and the Bauhaus school established after it clearly explained that its design service object is a wide range of people, emphasizing the rationality and functionality of design, logic and technology. After the Second World War, the HFG Ulm Institute of design, which was founded, creatively proposed "the social role of design in the future". At the same time of emphasizing the core value of science and technology in design, taking human behavior as the basis of design, guiding design practice with rationality and science.
Quoted from: Klaus Lehmann teaches basic modeling course
Design: Ulm design institute implements the teaching mode of "integration of design and production". What can we learn from and innovate on the basis of this teaching mode?
Zong Mingming: my understanding of Bauhaus's "integration of design and production" mode: design itself is a process of thinking and expression. Bauhaus, the cradle of modern design education, established the basic teaching system of modern design from the school of plastic arts in Stuttgart, Germany, emphasizing that the principles of modeling are closely related to materials, technology and technology. The design basic education of HFG Ulm is based on Bauhaus system, which emphasizes the role of design practice in design basic training. Combine the abstract modeling training with the development of materials, technology and technology more organically. Especially in the successful cooperation with Braun, we have designed and produced a batch of classic products which can still be called influencing product design concept and reflecting German manufacturing.
From: Professor Zong Mingming's basic course of communication and Practice
Design: as the course director of the provincial excellent course design thinking and expression, what inspiration do you think Bauhaus has left us on design education thinking? How do these ideas take root and spread in China's design education?
Zong Mingming: since the 1980s, overseas experts and scholars, represented by Professor Liu Guanzhong of Tsinghua University, Professor Zhu Qingsheng of Peking University, Professor Li Leshan of Xi'an Jiaotong University, Professor Tan Ping of the Central Academy of fine arts, and Professor Lin Jiayang of Tongji University, have spread and practiced German industrial design thoughts and educational ideas from different perspectives in their own different fields With hard work, Yuzhong has achieved fruitful results and played a leading role in the integration of Chinese and Western design education. In addition, in 2010, the western modern design collection with Bauhaus works as the main body settled in the China International Design Museum of the Chinese Academy of fine arts, enabling Chinese people and researchers to witness the source of western modern design in a panoramic way; in particular, in 2019, the "second modernity of beauty"; the successful holding of the retrospective exhibition of Braun design 1951-1967 made it of great cultural value and cultural education function The research documents and exhibitions of German industrial design ideas and educational concepts provide an excellent research and reference platform for the research and development of Chinese design.
"Design": why Bauhaus is regarded as the classic of modern design, and what is the significance and Enlightenment of his "people-oriented" spirit for modern design?
Zong Mingming: after a hundred years of development and inheritance, the Bauhaus spirit of "people-oriented" has become a new concept. It requires that the design participants should be "future oriented" and pay close attention to the society, so as to provide creative answers for the current urgent survival problems. The spirit of Bauhaus should be transcended and reshaped. Its concrete practice involves from concept to action, from classroom to society, from education to service, from people's livelihood to well-being.
Design: how do you think we should make Bauhaus spirit better Chinese and form a design education development road with Chinese characteristics?
Zong Mingming: Professor Klaus Lehman once said to me: "China's design education should be" Chinese "design education, have an understanding of its own culture, and have cultural confidence as a 5000 year history of civilization. To realize the cultural differences and ensure the quality of communication, the inheritance of Bauhaus spirit should be based on criticism and selection. " In 2000, at the invitation of Professor Lehman, I visited Germany for the first time. The professor affirmed the research direction of German design basic education that I was engaged in, and said in our communication on the way to Ulm, "the acceptance of Chinese design education to German industrial design thought, especially the spirit of Bauhaus, should be a kind of inheritance of change.". There are a large number of educators and students in China, and the development opportunities and prospects are also broad. In this context, we should focus on the details, not greedy, clear the direction and goal we are striving for, and make unremitting efforts for it. "
Beyond Bauhaus entry: Ignis
Design: Nowadays, artificial intelligence, nanotechnology and other new technologies and materials are emerging. As far as design education in China is concerned, how can students be guided to understand and apply these scientific and technological achievements in design projects, and think about and reshape their future life style?
Zong Mingming: I want to answer this question with a few cases. To commemorate the centenary of Bauhaus, in March 2019, under the sponsorship of the German Ministry of foreign affairs, Lotto fund and SAP company, German creative territory (Deutschland land der With the support of the cultural space, ROSENDAHL cultural management organization in Berlin, Berlin University of communication and design application technology, Zhuhai center of China good design, and Bezalel Institute of art and design in Jerusalem, Israel, beyond has been opened